SMS MARKETING-IMPROVING YOUR COMMUNICATION CHANNELS
Regardless of the type of business you have, SMS marketing can be a terrific addition to your digital marketing efforts. It has the unique ability to provide extremely important information in a highly dependable manner. With functions that allow you stay in touch with your registered customers creating an effective communication path for timely reminders and updates.
Certain firms, however, cannot function without SMS as part of their marketing strategy:
E-commerce stores: SMS is a terrific tool for e-commerce stores, whether they’re delivering a promotional campaign or order/shipping confirmations.
Travel companies: Customers demand real-time information, so SMS is critical for them. This contains information such as flight status updates, gate changes, cancellations, weather alerts, and more. You can inform customers exactly what they need to know using SMS, without worrying about whether or not they will get it in time.
Service firms that require appointments: Send SMS reminders to your clients to ensure they never miss another appointment. This will save you a lot of time and money from missed appointments and no-shows.
Large companies with more than 100 employees: Internal communication is critical, but communicating with every individual in a large firm is difficult. Email is too sluggish for urgent information. The easiest approach to ensure that every employee receives the information you want to deliver at the proper time is to use SMS for internal communication.
Is SMS marketing a viable option for your business?
There’s only one way to find out for sure. Test with your audience! Also if you’re already utilizing (or planning) email marketing, consider integrating SMS into your approach.
You should now have a better understanding of what SMS marketing is and why it is beneficial. Here’s a rundown of some of the benefits:
- Reliable delivery.
- Customer contact is direct, and there is a high level of participation.
- High level of engagement.
- Enhance your email marketing campaign
You can send promotional and transactional SMS messages from the same platform if you sign up for MSMPUSHER.
>> Sign up for a free MSMPUSHER account >>
In your MSMPUSHER dashboard, you can also track SMS engagement. This allows you to see how you’re doing across all of your channels.
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